Tuesday, May 29, 2012

Eco Fantastic Fashions

I love fashion.
There is no doubt about that but when I found a sustainable store, I had to be sure that these folks were not just green washing the market. The owner of the store, Nicole,  was very open to explainging that her store was more than fashion but about the greater good. All of the accessories benefit a country and its citizens directly, all of the clothes are manufactured in the United States/North America for the most part.

She was quick to make sure that it was realized that not all foreign clothes are made in sweatshops or that are bad. When it was asked if sustainable clothing is what attratcs her customers, she said no, it's a plus but it is really about the style for her customers.  She said when it comes to manufactures that can produce organiz tees, for instance, in large quantities it adversely affects the idea of sustainability. She inisited she ordered only what was needed in order to fulfill her clientel's needs. Body Politic is all about the politcs of fashion and being responsible. A body politic comprises all the people in a particular country considered as a single group - I believe the store owner wants people to understand we all have a responsiblity to shop when  necessary and buy quality. As Nicole said  you may pay a little more for our fashion but it is made righ here in North America.

I bought a pair of denimyoga jeans like the ones below from the store and to say they are comfie, is an understatement.

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